It’s not that easy to start a business, but what’s more difficult than launching a business is sustaining it despite the challenges in the market. With all these challenges also come the risk of losing all that capital and money, which fortunately makes a risk-taking businessman some sort of a hero.
In the case of Luiz Carlos Trabuco Cappi, the CEO of Bradesco, it is his remarkable leadership skills and dedication to providing the best products for the workforce he is running that shapes his business success.
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It may be safe to say that Luiz Cappi is one of the most successful business leaders today because he was able to start as an employee. He followed the rules, took to the daily grind and gave all his best to make sure that the company he’s working for reaches its aims. In fact, if you trace Mr. Cappi’s history from the Economia website, you can read that Luiz Trabuco has been so successful in the career that he went through all of the responsibilities until full retirement. Right now, one of the biggest news in Bradesco today is the retirement of Mr. Cappi. This will not be an easy transition, but because of Mr. Cappi’s performance and management of the bank before he’s leaving, experts suggest it will not be a significant cause of worry for the next president of the bank to sync with the operations.
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It should also be said here that the value of Mr. Cappi in the company is so notable that the age limit of retirement was altered just to give way to his plans of extending his work for Bradesco. The exercise of the age limit extension would not have been applied to the CEO, which is Mr. Cappi, but because of such stellar performance of Mr. Cappi, such allowance was due. This new transition could also be extra challenging because the vice president that should have been next in line had been in a tragic airplane accident according to insiders.morningstar.com. With such tragedy, it was expected that Mr. Cappi would still be holding the position until a new executive would replace him.
About Mr. Luiz Carlos Trabuco Cappi
There are many things one can read about Mr. Cappi, but among of them would mostly have to do with his role, a major part of that, in the development of the Bradesco bank. For starters, he’s been the president of the Bradesco Bank, which is Brazil’s 2nd largest bank. His performance and role in the bank also earned him an Entrepreneur of the Year Award, which makes him one of the most outstanding bank executives today.
Some of the awards of Mr. Cappi include the 2006 Business Sector Leader Award given by the Gazeta Mercantil Business Leaders Forum. He’s also been given the Business Personality of Insurance Award, which is from an Association of Sales and Marketing group in Brazil.
Mr. Cappi was also the Entrepreneur of the Year in the Finance Category last 2015, which was an award given by the Forbes magazine.
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